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Privacy Policy

How Petive handles your account, pet care records, community data, and AI interactions.

Last updated: October 9, 2026

1. Who we are and what we do

Petive is a premium care coordination application designed to help solo pet owners, families, and sitters manage pet care routines, health metrics, and community interactions.

2. Information we collect

Account details: Name, email address, avatar, and preferred units.

Pet profile and health details: Pet name, species, breed, birthday or age, current weight, photo, allergies, routine targets, and owner-entered vaccination, appointment, treatment, observation, and lab or test records.

App activity and community data: Care logs, reminders, household membership, community posts, attached community photos, comments, polls, and support messages.

Device and analytics data: If enabled, device information, app version, performance metrics, and crash reports to improve reliability.

What we DON'T collect: We do not collect or store your full payment card number. All iOS purchases and subscriptions are handled directly by Apple.

3. How we use information

We use your information to provide the Petive app, sync household care records in real time, deliver reminders and transactional account emails, display pet profiles, enable the community feed, manage purchases, and improve the product.

AI Features: If you explicitly enable Luna data sharing, Petive sends your message, up to six recent Luna messages, and the selected pet's name, species, breed, age, weight, and allergies to Groq through a Petive Supabase Edge Function. Groq processes that information using the OpenAI GPT-OSS 20B model hosted on GroqCloud to generate a response. Do not include information about people in Luna messages.

Community Safety: Before public profile text, posts, comments, replies, or polls are published, Petive sends that text to Groq through a Petive Supabase Edge Function for classification using the OpenAI GPT-OSS Safeguard 20B model. Community photos are first held in a private Cloudflare R2 pending bucket and sent to OpenAI's omni-moderation model through the OpenAI API to check for sexual, violent, self-harm, and other unsafe visual content. A photo is copied to Petive's public Cloudflare R2 community-media bucket only after it passes this check. A short-lived, single-use server receipt prevents the app from publishing different or unchecked content after moderation.

AI Consent, Training, and Retention: Luna remains unavailable until you choose Allow and Continue in the app. You can withdraw that permission at any time in Settings, which prevents new Luna information from being sent. Petive does not use Luna messages, pet records, community text, or community photos to train or fine-tune its own or third-party AI models. Groq states that inference inputs and outputs are not retained by default, but may be temporarily logged for service reliability or abuse investigations for up to 30 days unless Zero Data Retention applies. OpenAI states that API data is not used to train its models by default and that the Moderations endpoint has no application-state or abuse-monitoring retention.

4. Cookies and tracking

We use cookies and similar technologies for analytics and to provide our web dashboard.

• Analytics (GA4): Used to understand how people use Petive. You can opt out via your device or browser settings.

• Crashlytics: Used to monitor app crashes and performance.

• AdMob: Free-tier users may see ads. Google AdMob uses identifiers to serve rewarded video ads.

5. Third-party processors

We use trusted service providers to run Petive. These include:

• Supabase: Database, authentication, Edge Functions, and private storage for pet and profile images. Privacy information: https://supabase.com/privacy.

• Cloudflare R2: Private pending storage and public delivery for approved Community photos. Privacy information: https://www.cloudflare.com/privacypolicy/.

• Apple & RevenueCat: In-app purchases, subscriptions, and entitlement management. Privacy information: https://www.apple.com/legal/privacy/ and https://www.revenuecat.com/privacy/.

• Google (Firebase, GA4, AdMob): Analytics, crash reporting, consent management, and ad delivery for the free tier. Privacy information: https://policies.google.com/privacy.

• Resend: Delivery of transactional account emails, such as the welcome message sent after account creation. Privacy information: https://resend.com/legal/privacy-policy.

• Groq: GroqCloud hosts OpenAI GPT-OSS 20B for Luna response generation after explicit consent and OpenAI GPT-OSS Safeguard 20B for pre-publication community text moderation. Data information: https://console.groq.com/docs/your-data.

• OpenAI: The omni-moderation model checks Community photos before publication. API data controls: https://developers.openai.com/api/docs/guides/your-data.

6. Sharing your information

• Within your household: Pet care records are visible to anyone you invite into your Shared Pack or household.

• Community: Posts, comments, polls, and profile details you choose to publish are visible to other users in the community feed.

• Legal compliance: We may disclose information if required by law or to protect our rights, users, or pets.

7. Data retention

We retain your account, pet data, care schedules, care logs, and approved Community content while your account or the related content remains active. Rejected Community-photo bytes are deleted from pending storage when moderation rejects them; the associated non-public upload record is removed by cleanup after its 24-hour retention window. Abandoned pending uploads and approved photos that never become attached to a post are scheduled for physical deletion after 24 hours. Short-lived moderation receipts expire after 10 minutes and are pruned within 24 hours after use or expiry.

When you delete your Petive account in the app, Petive first removes private pet and profile images and Community images tied to your account, then deletes your account, authentication record, and account-only records from the active database. Records shared with another household member may remain for that household. De-identified app events, crash diagnostics, and aggregated analytics may be retained for up to 14 months, or longer when required by law.

8. Your rights

Depending on your location, you may have the right to access, correct, export, or delete your personal information.

You can manage your household invitations, community content, and pet details directly in the app.

To request full deletion or data export, contact us at [email protected].

9. International transfers

Petive operates globally. Your data may be processed in countries outside of your residence, including the United States. We ensure appropriate safeguards are in place for these transfers.

10. Children's privacy

Petive is not intended for children under 13 (or under 16 in certain regions). We do not knowingly collect personal information from children. If we learn we have collected such data without verified parental consent, we will delete it.

11. Security

We implement technical and organizational measures to protect your data, including secure Edge Function proxies for AI and storage operations. However, no electronic transmission or storage is 100% secure.

12. Changes to this policy

We may update this Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy in the app and updating the 'Last updated' date.

13. Regional supplements

EEA/UK: Our legal basis for processing your data includes fulfilling our contract with you, your consent, and our legitimate interests. You have the right to lodge a complaint with your local supervisory authority.

California: Petive does not sell personal information for money. On the ad-supported free tier, Google AdMob may receive device identifiers for advertising and measurement when your device settings and consent choices permit it; this may qualify as sharing under California law. You can deny Apple's tracking permission and use Ad Privacy Choices in Petive settings to manage eligible consent choices.

14. Contact us

If you have questions about this Privacy Policy, please contact us at [email protected]. We typically respond within a few business days.

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